What SMEs can learn from the BOWE Group’s transformation

5 min read

From machine builder to automation partner:
Onsite Expert Talk by Possehl Digital, BOWE Group & IONOS on June 11th

The digital transformation in industrial SMEs is often discussed in abstract terms. There are plenty of strategy papers, AI visions and technology trends. But what actually happens when a traditional industrial company actually rethinks its core business – and then implements this change consistently?

This is exactly what the next Possehl Digital Expert Talk on June 11, 2026 in Augsburg will be about.

Together with the BOWE Group and IONOS, the focus is on a topic that currently concerns many industrial companies:

How do medium-sized companies succeed in developing their business model for the future without losing their industrial strength? The BOWE Group provides a remarkable answer to this question: in less than ten years, the company has evolved from a manufacturer of traditional inserting and document processing machines to a provider of holistic intralogistics and automation solutions – including autonomous mobile robotics and IoT software. The exciting thing is that this is not about theoretical transformation slides, but about real industrial change with technological, organizational and strategic implications.

This is highly relevant for SMEs in particular. Because many are currently facing similar questions:

  • How do you further develop existing business models?
  • What role will software, data and automation play in the future?
  • How do you create digital sovereignty in times of growing dependencies?
  • And how can transformation be achieved without jeopardizing operational stability?

The Expert Talk promises exactly the kind of exchange that many decision-makers are currently looking for: practical, open and without buzzword staging. The joint impulse with IONOS on the topic of “Digital sovereignty in SMEs” should also be particularly interesting. This is because the issue of sovereign cloud and data infrastructures is increasingly developing from an IT topic into a strategic success factor.

In addition to the professional insights, the event also offers the opportunity to talk to experts from the Possehl Group and other industrial companies directly on site – including insights into the production of the BOWE Group.

The most important information at a glance

📍 BOWE Group, Augsburg
📅 Thursday, June 11, 2026
🕔 Start: 5:00 p.m.
🎟️ Free participation

Agenda highlights

  • 10 years of transformation at BOWE
  • Digital sovereignty in the SME sector
  • Practical use cases
  • Insights into production
  • Exchange with experts and decision-makers

Anyone currently dealing with future viability, industrial transformation and digital strategies in the SME sector is likely to gain some valuable insights here.

Click HERE to register

5min checklist

Is your SaaS provider a risk?

With the help of this checklist, you can systematically check critical factors of your SaaS provider and identify risks at an early stage.

More news

Webinar “AI needs orchestration” with ATVANTAGE

Sovereign AI Orchestration Stack framework for enterprise AI and digital sovereignty

Enterprise AI needs more than the right LLM