{"id":125104,"date":"2026-07-16T11:16:07","date_gmt":"2026-07-16T09:16:07","guid":{"rendered":"https:\/\/simplifier.io\/news\/sap-and-ai-a-reality-check-between-hype-business-value-and-future-trends\/"},"modified":"2026-07-16T11:16:40","modified_gmt":"2026-07-16T09:16:40","slug":"sap-and-ai-a-reality-check-between-hype-business-value-and-future-trends","status":"publish","type":"post","link":"https:\/\/simplifier.io\/en\/sap\/sap-and-ai-a-reality-check-between-hype-business-value-and-future-trends\/","title":{"rendered":"SAP and AI: A Reality Check\u2014Between Hype, Business Value, and Future Trends"},"content":{"rendered":"

SAP is embracing AI. Customers are still at different stages. <\/span><\/h3>\n

SAP is investing heavily in Business AI, Joule, and Agentic AI. At the same time, recent surveys show that only a small percentage of companies are actively using AI features directly from the SAP portfolio. <\/p>\n

Why is that?<\/p>\n

On RealTalk, Helge Sanden and Christopher Bouveret discuss, among other things:<\/p>\n

    \n
  • Why Pilot Projects Are Often Launched Outside of SAP<\/li>\n
  • Why ROI Is More Important Than Enthusiasm for Technology<\/li>\n
  • The Role of Governance in the Future<\/li>\n
  • Why Data Is Becoming a Strategic Competitive Advantage<\/li>\n
  • How Companies Can Avoid Vendor Lock-in<\/li>\n
  • The Role Business AI Will Play in the Coming Years<\/li>\n<\/ul>\n

    AI Doesn’t Start with Technology<\/h3>\n

    One of the most important points made during the conversation:<\/p>\n

    Companies should not start by asking:<\/p>\n

    \n

    “Where can we use AI?”<\/p>\n<\/blockquote>\n

    But rather with:<\/p>\n

    \n

    “What business problem do we want to solve?”<\/p>\n<\/blockquote>\n

    Only then can we determine which AI technology actually makes sense.<\/p>\n

    Business AI Needs Business Cases<\/h3>\n

    AI does not demonstrate its value through individual features.<\/p>\n

    It arises wherever processes become faster, simpler, or more cost-effective.<\/p>\n

    That is precisely why topics such as governance, change management, and end-to-end processes are now receiving more attention than technology alone.<\/p>\n

    Conclusion<\/h3>\n

    The future of SAP and AI will not be determined by the number of new features.<\/p>\n

    It depends on whether companies can derive real business value from it.<\/p>\n

    That’s exactly what we’re talking about in the latest RealTalk.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/section>